+3 Best RichAds Alternatives & Competitors In 2025

Want to experiment with something new but similar to RichAds? 🔍

You’re not alone—many advertisers are looking for options that offer more control, better targeting, or higher ROI 📈.

The good news? There are powerful RichAds alternatives out there that give you cleaner traffic 🌐, advanced features ⚙️, and flexible pricing 💰 without compromising on performance.

Whether you’re running push ads, native, or pop traffic , choosing the right ad network can make or break your campaign success 🚀.

In this guide, we’ll share 3 top RichAds alternatives that can help you scale smarter, spend less, and convert more 📊.

Let’s dive in! 🔽

1. Propeller Ads

So here comes the First alternative of RichAds.

PropellerAds, It’s one of the most trusted ad networks for push, pop, and in-page traffic—designed to help you reach real users worldwide at a low cost.

With smart targeting options, anti-bot protection, and massive reach, PropellerAds is built for advertisers who want better results without the high price tag.

In this overview, let’s explore what makes PropellerAds a strong choice and whether it’s the right fit for your next campaign.

What’s So Unique About Propeller Ads?

Here are 8 detailed features of PropellerAds, explained clearly and backed by user insights:

1. Multiple Ad Formats

PropellerAds offers a wide range of ad formats so you can choose what fits your campaign best. These include:

• Classic Push Notifications: Sent directly to subscribed users, even when they’re not on your site.
• In-Page Push: Looks like push ads but appears inside the website, so it also works on iOS and browsers that block classic push.
• Pop-Unders: Opens a landing page behind the current browser window.
• Interstitials: Full-screen ads shown between content or during transitions.
• Native Ads & Video Ads: Blends well with site content for better engagement.
  This variety lets advertisers run different types of campaigns from one platform.

2. Massive Global Reach

PropellerAds delivers over 12 billion impressions per day across more than 195 countries. This makes it ideal for advertisers looking to scale fast and reach users in different parts of the world—whether you’re targeting Tier 1 countries or affordable Tier 2 and Tier 3 markets.

3. Advanced Targeting Options

PropellerAds gives you fine control over who sees your ad. You can target users by:

• Country, region, or city
• Device type (mobile, tablet, desktop)
• Operating system and browser
• Connection type (Wi-Fi, 3G, 4G, 5G)
• Language
• User activity level
• Subscription age (for push users)
  This means you can narrow your traffic and only spend on users who are more likely to convert.

4. AI-Based Campaign Optimization (CPA Goal & Smart CPM)

If you want the system to help manage your budget and bidding, PropellerAds offers:

• CPA Goal: You set your desired cost per action, and the AI auto-optimizes bids to get conversions at or below that cost.
• Smart CPM: Dynamically adjusts your bids based on competition and traffic quality to avoid overpaying.
  This saves you time and money while improving results.

5. Strong Anti-Fraud Protection

One of the biggest concerns in advertising is bot traffic and click fraud. PropellerAds tackles this with:

• Real-time fraud monitoring
• Machine learning systems that detect and block suspicious behavior
• IP filtering and anti-bot algorithms
  This ensures your budget is spent on real people, not fake clicks.

6. AdBlock Bypass & Clean Ads Policy

PropellerAds can bypass AdBlock software, which helps you reach users who normally wouldn’t see ads. At the same time, they maintain a strict ad quality policy—blocking harmful or misleading ads to protect users and keep traffic clean.

7. Quick Setup, Fast Approvals & Easy Interface

Creating a campaign is simple, and most ads are approved within minutes. The dashboard is beginner-friendly, with:

• Real-time stats
• Clear charts and reports
• Easy campaign setup flow
  Even if you’re new to media buying, PropellerAds makes it easy to get started.

8. Flexible Pricing, Multiple Payment Options, and Support

PropellerAds supports multiple pricing models like CPM (Cost Per 1,000 Impressions), CPC (Cost Per Click), and CPA Goal. You can start with as little as $100.
Payouts are available through PayPal, Payoneer, Skrill, WebMoney, and Wire Transfer, with a $5–$100 minimum, depending on the method.
They also offer:

• Live chat support
• Email support
• Dedicated account managers for bigger advertisers

Advantages and Disadvantages Of Propeller

Advantages	Disadvantages
Supports multiple ad formats (push, pop, interstitial)	Limited control over premium traffic sources
Massive global reach in 195+ countries	Push traffic may have low quality if not properly targeted
AI-based optimization (CPA Goal & Smart CPM)
Advanced targeting by device, location, and behavior
Beginner-friendly UI with fast campaign approval

For Whom is This Best Suited For?

PropellerAds is best suited for the following types of advertisers and businesses:

1. Affiliate Marketers

Ideal for affiliates running CPA or CPL campaigns, especially in verticals like sweepstakes, antivirus, VPN, dating, and finance. The large push and pop traffic volume helps scale offers quickly.

2. Performance Marketers on a Budget

With flexible pricing models (CPM, CPC, CPA Goal) and low minimum deposit, it’s perfect for advertisers who want to test campaigns without spending too much upfront.

3. Advertisers Targeting Tier 2 & Tier 3 Countries

PropellerAds offers affordable traffic in regions like LATAM, Southeast Asia, and Eastern Europe, making it suitable for advertisers focused on lower-cost conversions.

4. Mobile App & Game Promoters

If you want to drive installs or in-app engagement, PropellerAds’ push and interstitial formats work well for mobile traffic across Android and iOS (via in-page push).

5. E-commerce & Dropshipping Brands

Using rich media ads like push with CTA buttons and in-page push, e-commerce businesses can promote flash sales, new arrivals, and time-limited deals effectively.

2. Ad Maven

Here comes the second alternative of Rich Ads.

AdMaven, It offers a wide range of ad formats—from push and pop-unders to content lockers and smartlinks—giving you more ways to drive results and monetize every visitor.

With global reach, anti-AdBlock technology, and intelligent optimization tools, AdMaven helps you tap into new traffic sources and recover lost revenue.

In this review, we’ll explore what makes AdMaven a strong choice for both advertisers and publishers—and whether it’s the right fit for your digital strategy.

What Makes Ad Maven Different From Others?

Here’s a detailed breakdown of AdMaven features in easy-to-understand language.

1. Wide Variety of Ad Formats

AdMaven gives advertisers and publishers access to several high-performing ad types. These include pop-unders, interstitials, push notifications, in-page push, content lockers, smartlinks, and direct links.

This variety allows users to test and scale different formats depending on the traffic type, device, and campaign goals. It’s especially helpful for affiliate marketers who rely on creative flexibility.

2. Strong Earnings Potential with High Fill Rates

One of AdMaven’s strongest points is its ability to offer competitive CPMs and 100% fill rates. That means your ad space or campaign impressions won’t go to waste—every visit is monetized.

For publishers, this means better revenue. For advertisers, it means access to consistent, scalable traffic worldwide.

3. AdBlock Bypass Technology

AdMaven has built-in tools to display ads even to users who have ad blockers enabled.

This is a huge advantage in today’s market, where a large share of internet users block traditional ads. With AdMaven, you can reach these “hidden” users and recover lost impressions without compromising ad quality.

4. Intelligent Campaign Optimization

The platform uses automated bidding tools and optimization systems. For example, if you’re running a CPA campaign, AdMaven’s algorithm will learn which segments perform best and gradually shift your budget toward them.

This helps you improve your ROI without constantly adjusting things manually.

5. Easy Integration and Quick Setup

Setting up your campaigns or ad placements is straightforward. The dashboard is clean, the onboarding process is fast, and approvals are typically done within hours.

Whether you’re new to ad networks or an experienced media buyer, you’ll find it easy to get started and monitor your performance.

6. Reliable Payments and Multiple Methods

AdMaven offers a range of payout options, including PayPal, Payoneer, Paxum, bank wire, and even Bitcoin.

With relatively low payout thresholds, this flexibility helps both small and large-scale users maintain cash flow with ease.

7. Global Reach with Geo-Targeting

AdMaven serves billions of impressions per month across a worldwide user base.

Advertisers can precisely target traffic by country, region, OS, browser, device type, and more. This makes it easier to run focused campaigns based on location or device behavior.

8. Responsive Customer Support

Users get access to live chat, email support, and personal account managers depending on their spend level.

The support team is known for being responsive and helpful, which is key when you’re managing high-budget or time-sensitive campaigns.

Advantages and Disadvantages of Ad Maven

Advantages	Disadvantages
Offers a wide range of ad formats, including smartlinks and content lockers	Pop and interstitial ads can be seen as intrusive by some users
AdBlock bypass helps recover lost traffic and impressions	Not ideal for brands with strict brand-safety or ad placement requirements
High CPM and 100% fill rate ensures strong monetization for publishers
Easy onboarding and fast approval process for both advertisers and publishers
Supports multiple payment options including PayPal, Bitcoin, and wire transfer

For Whom is This Best Suited For?

Here’s a clear explanation of who AdMaven is best suited for, written in a professional and easy-to-understand format:

1. Affiliate Marketers Running Global Campaigns

AdMaven supports high-converting formats like pop-unders, smartlinks, and push ads, making it ideal for affiliates promoting offers in verticals like finance, sweepstakes, VPN, and utilities across Tier 2 and Tier 3 countries.

2. Publishers Looking to Maximize Monetization

Website owners and content creators can benefit from AdMaven’s high CPMs, 100% fill rates, and AdBlock bypass, which allows monetizing even ad-blocking users. It’s great for blogs, entertainment sites, and file-hosting platforms.

3. Advertisers Needing Large-Scale Traffic at Low Cost

If your goal is to drive large volumes of traffic for app installs, content promotion, or lead generation, AdMaven’s global inventory and flexible bidding models (CPC, CPM, CPA) offer strong reach and affordability.

4. Digital Product Owners and Landing Page Testers

Those testing new landing pages, funnels, or digital products can use AdMaven’s pop and in-page push formats to get quick, affordable traffic and performance insights.

5. Media Buyers Focused on Arbitrage

Due to its low-cost traffic and support for smartlink monetization, AdMaven is also a good fit for media buyers and arbitrage marketers looking to scale aggressively with real-time optimization.

3. Adsterra

Here comes the third alternative of Rich Ads

Adsterra gives you multiple ad formats, high CPMs, and global reach—all with AdBlock bypass and anti-fraud tools.

It’s a smart choice for advertisers and publishers looking to scale quickly and safely.

Let’s quickly go through it.

Why is Adsterra Preferred by Professionals?

Here’s a fresh and simplified explanation of the key features of Adsterra.

1. Diverse Ad Formats That Fit Any Strategy

Adsterra gives you a variety of ad styles to work with—pop-unders, in-page push, interstitials, banners, native ads, and their standout format called Social Bar, which offers eye-catching designs like chat icons and video sliders. Whatever your campaign goal is, there’s a format that fits.

2. Monetization That Doesn’t Miss a Click

Whether your visitor has an ad blocker on or not, Adsterra’s AdBlock bypass technology helps you show ads anyway. That means more impressions, more clicks, and no wasted traffic.

3. Worldwide Reach with Reliable Fill Rates

Adsterra covers over 190 countries and offers almost 100% fill rate, which means your ads (or ad space) will always have something showing—no missed revenue opportunities.

4. Built-in Protection You Don’t Have to Worry About

With real-time fraud detection and traffic filtering, Adsterra keeps your campaigns safe from bots, click fraud, and bad placements. You focus on scaling, while the system guards your spend.

5. Smart Targeting That Knows Your Audience

You can target by country, OS, browser, device type, connection, and more. Adsterra lets you dig deep into the details so your ads are shown to the right people at the right time.

6. Fast Setup and Responsive Support

Getting started is quick, and their support team is actually helpful. Whether you’re a beginner or a pro, you’ll have access to live chat and a dedicated account manager when you scale.

7. Flexible Payment Options for All Users

Adsterra makes getting paid easy. Whether you prefer PayPal, Paxum, WebMoney, Bitcoin, or wire transfer, they’ve got you covered. Payouts are regular, with low minimum thresholds—great for both small and large publishers.

8. Self-Serve & Managed Campaign Options

Whether you like doing things on your own or want a helping hand, Adsterra offers both. You can run your ads through their self-serve platform, or let their expert team manage your campaign for better performance with less hassle.

Advantages & Disadvantages of Adsterra

Advantages	Disadvantages
Offers unique ad formats like Social Bar for higher engagement	Some formats (like pop-unders) may be considered intrusive by certain users
AdBlock bypass helps recover lost ad impressions	Strict content rules can limit creatives in sensitive niches
High fill rate across 190+ countries ensures steady monetization
Real-time fraud protection ensures safer ad traffic
Supports both self-serve and managed ad services

For Whom is This Best Suited For?

Here’s a clear explanation of who Adsterra is best suited for, written in a professional and easy-to-read format:

1. Affiliate Marketers Looking for Scalable Traffic

Adsterra’s variety of ad formats—especially pop-unders, direct links, and Social Bar—make it ideal for affiliates promoting offers in verticals like dating, VPNs, sweepstakes, and finance.

2. Publishers Wanting Maximum Monetization

Bloggers, entertainment sites, file-sharing platforms, and content creators can benefit from Adsterra’s high CPMs, near 100% fill rate, and AdBlock bypass features to monetize every visitor.

3. Advertisers Targeting Global Audiences

With coverage in over 190 countries and advanced geo-targeting, Adsterra is a strong option for businesses that want to reach users in Tier 1, 2, or 3 markets affordably.

4. Media Buyers Running High-Volume Campaigns

Performance marketers who work with large budgets will appreciate Adsterra’s traffic scale, fraud protection, and custom managed services for optimization and reporting.

5. Developers and App Owners

In-page push and Social Bar ads work well for driving installs or re-engaging app users with non-intrusive, action-based creatives.

Conclusion

All the alternatives are the best but Propeller Ads is the number one choice. With its smart automation, wide reach, and beginner-friendly dashboard, it’s perfect for scaling campaigns quickly and efficiently.

AdMaven is a strong runner-up for aggressive monetization with formats like smartlinks and pop-unders.

Adsterra offers a balanced mix of innovative formats and global traffic.

All three are solid options—but if you want performance, ease, and control, PropellerAds leads the way.